SLURP LABS
PR // FOR // BOLD BRANDS THAT TASTE GOOD on paper.
Slurp Labs is a PR and brand storytelling studio for products that make people feel something—and crave more. Founded by Sofia Cross—a CPG junkie, beauty brand obsessor, and unapologetic wellness nerd—Slurp Labs blends science, sensuality, and strategy to craft press that converts.
We specialize in brands that engage the senses: the glide of a serum, the flick of a wand, the sound of a bottle click, the slurp of something irresistible. If it makes people lean in, touch, taste, or tingle—we’re in.
We believe the best brands are a little provocative, a little poetic, and always unforgettable.
about slurp LABS
We pitch with flavor. We speak editor. And we live for that “wait—what is this?” moment that makes people lean in.
At Slurp Labs, we don’t just tell stories—we create cravings. We’re a sensory-forward PR and brand storytelling studio for products that slurp, tingle, click, fizz, or seduce. If your brand engages the body, the senses, or the cultural imagination—we know how to make it unforgettable.
We work best with brands you can taste, touch, smell, and feel—whether it's a serum, a sex oil, a gummy, or a scent that starts a conversation. Our comms are crave-worthy, provocative, and poetically precise.
Whether you're launching a lube, a serum, a functional soda, or something we can’t label yet—we know how to build buzz without selling out your soul.
If your product stirs curiosity and sparks conversation—we know how to make it spread.
🥢 Why Choose Slurp Labs??
We’re not just a PR firm—we’re your co-conspirators in making people feel, crave, and click. Here’s why brands choose us:
We specialize in sensory brands. If your product touches skin, lips, taste buds, or nerves—we know how to sell the experience.
We blend chemistry with creativity. Our background in CPG, beauty, and wellness means we understand ingredients and intrigue.
We write press that tastes good on paper. Our pitches don’t get ignored—they get bookmarked.
We understand how to seduce editors. From subject line to sample request, we know what gets stories placed.
We work best with bold. If your brand makes people say “what is that?”—you’re our people.
We keep it tight. No bloated retainers, no fluff—just high-impact ideas, smart strategy, and results you can feel.
vibe check
